Providing market intelligence for more than 35 years

In The News

Streaming TV Channel Market Share Has Nearly Doubled, Study Says

News tracking the rise of over-the-top streaming services is nothing new. Parks Associates recently found that only about a third of traditional pay TV customers are happy with their service. Some 63 million U.S. broadband households already subscribe to an OTT video service, the firm added. Fluent LLC piled on to those stats earlier this month with findings that indicate around two-thirds of U.S. internet users overall watch or have access to a streaming service, as do 61 percent of cable subscribers.

From the article "Streaming TV Channel Market Share Has Nearly Doubled, Study Says" by Diana Goovaerts.

Previously In The News

Most people want their car to connect to the Web

40 million people are already driving cars with some connected features, most of them connecting through your smartphone. Plus, 64% of people who have a broadband connection at home want a built-in co...

PayPal Leads The Way In US Mobile Payments, But Retailers Not Happy

Mobile payments are still an up-and-coming new capability for consumers; while mobile banking has clearly led the way, there’s still a lot of interest in mobile payments at least in some fields. Wh...

Prediction: Wi-Fi-Cell Hybrid Service Is Coming

As always, timing is everything. Research published in July by Parks Associates suggests U.S. mobile carriers are shifting their focus from ARPU growth to churn management as new smartphone users beco...

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...