Providing Market Intelligence for 40 Years

In The News

Speed bumps on the way to smart cities

Data security concerns are still the top hurdle to the adoption of initiatives involving connected devices, including smart-city deployments, per 451 Research.

According to research released this week by Parks Associates, 63% of the general public are concerned about cybersecurity, and 71% of people with smart devices are concerned about cybersecurity.

Skepticism over how companies working with city governments are using citizen data can slow down the process of getting public buy-in for projects that involve data collection.

From the article "Speed bumps on the way to smart cities" by Kim Hart.

Previously In The News

How Tubi TV Plans To Take On The AVOD Market

Tubi TV knows that not everyone wants to pay for premium content. “We see a strong desire among viewers who want free content, whether they’re viewers in search of value or subscription viewers who...

OTT Churn Rate At 19 Percent In The U.S.

The churn rate for OTT video services is 19 percent of U.S. broadband households, according to Parks Associates, meaning that roughly one in five households has canceled a streaming service in the las...

Parks Associates: Live TV Healthy, Just Shifting to Connected Devices

Parks Associates has identified five key video trends that have emerged in today’s shifting media landscape, where “internet-based live content is experiencing a renaissance.” The new whitepaper—To...

Can Google's Android TV Take on an Updated Apple TV?

Perhaps aware of Chromecast's limitations, Google unveiled Google TV's successor, Android TV, at its I/O conference last year. Compared to Google TV, Android TV is far less complex, with a standard in...