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Spanish Viewers Prefer Online Video To Pay TV: Study

March 07, 2016

“First-time adoption of pay TV is up among Spanish broadband households as is the penetration of pay TV overall. The Spanish pay-TV market in general has a very active, cost-conscious base of subscribers, with higher-than-average rates of downgrades and upgrades and a substantial population of cord nevers,” said Parks Associates.

From the article "Spanish Viewers Prefer Online Video To Pay TV: Study" by www.televisionpost.com

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About Parks Associates

Spanish Viewers Prefer Online Video To Pay TV: Study

Previously In The News

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Can Traditional TV Keep Up In A Digital-First World?

The Sound Of The Internet Of Things (And Why It Matters For Brands)

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