Providing market intelligence for more than 35 years

In The News

Sony Unveils Slew of New PlayStation Titles

"A lot of enthusiasts are looking forward to the PS4 VR, so it should be a hit during the holiday season," noted Brett L. Sappington, director of research at Parks Associates.

Sony's VR offering also has the potential to bring some PC gamers back into the fold.

"The console market has started losing out to computer-based game play. Computer games are on the ascendance and console sales have been flagging," Sappington told TechNewsWorld.

"PC-based VR takes a real beefy computer so there's a good chance the console will take the early lead in the VR world," he said.

From the article "Sony Unveils Slew of New PlayStation Titles" by John P. Mello Jr.

Previously In The News

Netflix, Inc. (NFLX) Customer Satisfaction Lead Narrows On Amazon.com, Inc. (AMZN), Hulu

Netflix subscribers had been loyal till last year, as a recent study by Parks Associates revealed that its users were far less likely to discontinue the service, compared to those of Amazon’s Prime In...

Netflix Has Been Secretly Slowing Down Your Videos For The Past Five Years

More than half of all U.S. households with broadband subscribe to Netflix, according to Parks Associates. Competitors such as Amazon video are in a quarter of broadband households and Hulu is in about...

The Complete Guide To Android Pay In The UK

The research from IoT market research and consulting firm, Parks Associates, shows that more than 25 per cent of smartphone users in the US are using mobile payments platforms at least once a month, b...

Sharing Netflix Passwords Now A US Federal Crime

A study last year by research firm Parks Associates suggested SVOD services would stand to lose upwards of $500 million in revenue in 2015 from the practice of sharing passwords. However other rese...