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Sonos Launches Rent-a-Speaker Pilot Program

Sonos' Flex program addresses one of the biggest barriers to consumers shopping in the connected market, noted Chris O'Dell, research analyst at Parks Associates, an Addison, Texas-based market research and consulting company specializing in consumer technology products.

"Our research shows that upfront costs are a leading barrier to adoption of connected products, as nearly half of smart home device non-owners and non-intenders cite affordability as a reason for not buying one of these devices," he told TechNewsWorld.

From the article "Sonos Launches Rent-a-Speaker Pilot Program" by John P. Mello, Jr.

Previously In The News

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Need help with your TV and smart-home setup? At-home tech support may be the answer.

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Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...

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