Providing market intelligence for more than 35 years

In The News

Smart Lighting Adoption Surges Among US Internet Households

New research from Parks Associates reveals a surge in smart lighting adoption among US internet households, with 13% using smart light bulbs and 6% employing smart lighting control systems.

Parks Associates will hold virtual sessions focusing on connected solutions and consumer experiences, while their Smart Product Market Assessment offers insights into the residential smart lighting market’s key players, purchase trends, and five-year forecasts for smart lights, smart plugs, and smart switches.

Parks Associates’ latest research shows a significant rise in US internet households adopting smart lighting, with 13% using smart light bulbs and 6% utilizing smart lighting control systems.

To explore connected solutions and consumer experiences, Parks Associates will host virtual sessions, while their Smart Product Market Assessment offers valuable insights into the residential smart lighting market’s future with detailed forecasts for smart lights, smart plugs, and smart switches.

From the article, "Smart Lighting Adoption Surges Among US Internet Households" by Dealerscope Staff.

Previously In The News

Experts: Wal-Mart Pay Needs Perks

More than 25 percent of U.S. smartphone owners use payment apps at least once a month, according to recent data compiled by Dallas-based research and consulting firm Parks Associates. The firm said...

As Cord Cutting Grows 85% of Americans 22–37 Subscribe to a Streaming Service

This week the research group Parks Associates released an updated look at the state of streaming video. According to the study, 85% of American millennials (people born between 1981 and 1996) now subs...

Media Industry – Future of Pay TV In An OTT Landscape Pt.2 – Ericsson

Earlier this year, Parks Associates published a study highlighting that the number of paid OTT video subscriptions in Europe is still lagging behind the U.S. For instance, while 64 percent of U.S. bro...

Alert! Will the Cable Eco-System Begin To Crash Tomorrow?

And, oh yeah, there are already quite a number of STBs that allow for streaming content that includes programming from so-called broadcast and cable networks as well as the major streaming services su...