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‘Severance’ Workplace Thriller Gives Apple a Much-Needed Hit

March 20, 2025

OTT

streaming

Apple TV+

subscription

entertainment

Bloomberg

Apple TV+ has historically been more reliant on creating standout content than its competitors, said Jennifer Kent, vice president of research at market intelligence firm Parks Associates, and it remains to be seen how many of Apple TV+'s new subscribers will stick around.

When it comes to reasons for canceling a streaming subscription, “Apple TV+ users are most likely to say it’s because they finished a show they were watching or couldn’t find good shows to watch,” Kent said.

From the article, "‘Severance’ Workplace Thriller Gives Apple a Much-Needed Hit" by Hannah Miller

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About Parks Associates

‘Severance’ Workplace Thriller Gives Apple a Much-Needed Hit

Previously In The News

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

Builder Designs Houses That Can Run For Weeks Without Power

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

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