In The News

PCs May Not Be Ready for VR's Breakout Year

January 04, 2016

"It's a bit of a cumbersome experience," said Glenn Hower, an analyst with Parks Associates.

"It's cool and there's a novelty aspect to it, but right now it's a tough sell for the mainstream markets," he told the E-Commerce Times.

"There's still some work to do with user experience," Hower added. "2016 may see some more significant implementations, but I'm hesitant to say it will make the jump from novelty to mainstream."

From the article "PCs May Not Be Ready for VR's Breakout Year" by John P. Mello Jr.

Previously In The News

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...

The U.S. has nearly 300 OTT services to choose from

Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

Password sharing denies streaming services $9 billion in fees

According to analysis by research firm Parks Associates, password piracy and sharing cost streaming providers like Netflix, Hulu, and Disney Plus $9.1 billion in 2019 alone. Why aren’t these companies...

‹
1
2
...
453
454
455
456
457
458
459
...
758
759
›

Research Memberships

Visibility Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

Connectivity and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Strategic Consulting Unit

Channel Analytics

Research Services

Event

Analyst Insights

Media

About Parks Associates

PCs May Not Be Ready for VR's Breakout Year

Previously In The News

91% of viewers like streaming aggregation, survey says

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

The U.S. has nearly 300 OTT services to choose from

Password sharing denies streaming services $9 billion in fees

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

About Us

Store