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OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

January 31, 2016

Content will be key to attract the new video-centric consumer, and these emerging cloud-based businesses will be experimenting with different monetization models in 2016 and beyond, added Glenn Hower, Research Analyst, Parks Associates. Data analytics is one opportunity, but the challenge is turning data into a monetizable form, he said.

From the article "OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In" by mactech.com

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About Parks Associates

OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

Previously In The News

No more family freeloaders: Netflix to charge extra for sharing accounts

As Fire TV passes 30M users, Amazon execs eye more voice integrations and global expansion

Apple's home head leaves, and new products launch, on HomeKit Insider

How Roku Morphed From a Quirky Hardware Startup to a TV Streaming Powerhouse

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