According to Parks Associates, smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devices. Additionally, as we are seeing smart home system owners continue to add devices post-initial purchase, it’s clear that the demand for integrated and comprehensive smart home systems has not waned.
From the article, "New Strategies For Growth: Insights From The PowerHouse Alliance" by Dennis Holzer
So says market-research and consulting firm Parks Associates that estimates that the percentage of U.S. households that watch TV via antennas rose to 15 percent in 2016 from 9 percent in 2013. The res...
Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...
“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...
In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...
