Providing market intelligence for more than 35 years

In The News

Multifamily properties report positive effect of smart building solutions on ROI

Parks Associates today announced a new white paper, Smart Tech for Multifamily Properties: Understanding ROI, developed in partnership with SKBM SmartTech, with insights from recent interviews with multifamily owners, operators, and property managers on the impact of smart building deployments.

"It can be difficult for companies to determine the best strategies and benchmarks to measure return on investment (ROI) from smart building solutions, so naturally many properties are hesitant to make such large-scale investments," said Kristen Hanich, Research Director, Parks Associates. "Our research and interviews show smart building technologies, when properly deployed and managed, can have significant positive impacts on operations and resident satisfaction, so it is important to take the guesswork and uncertainties out of these deployments."

"Ultimately, multifamily owners, operators, and property managers experience the highest returns when the right solution is deployed to the right environment," Hanich said.

From the SecurityInfoWatch.com article, "Parks Associates: Multifamily properties report positive effect of smart building solutions on ROI"

Previously In The News

The psychology behind the way Netflix raises prices

Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...

TV Antennas Make Comeback As Pay-TV Prices Soar

So says market-research and consulting firm Parks Associates that estimates that the percentage of U.S. households that watch TV via antennas rose to 15 percent in 2016 from 9 percent in 2013. The res...

You can tell Comcast what to do on its Xfinity TV voice remote

Voice’s resurgence seems counter-intuitive. The technology first boomed in the 1990s with voice prompters in customer call centers – not always a satisfying experience as the prompters many times rout...

Password Sharing, Piracy Will Cost Streaming Companies $12.5B By 2024 – Report

New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...