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Jennifer Kent, Senior VP, Parks Associates: Women in Security

We continue our Women in Security Q&A series with Jennifer Kent, senior vice president and principal analyst at Parks Associates. She shares her security industry mentors, her proudest career accomplishment and how the sector can become even better.

Jennifer Kent started with Parks Associates in 2009, studying technology trends and what consumers want from their technology providers in and around the home. Security systems and services providers are a key channel bringing new technologies into the home so my research brought me into discussion with the leading security brands right.

Tricia Parks, the founder and CEO of Parks Associates, was incredibly influential early in my career. She is a researcher at heart and personally led the research team for my formative years as an analyst. Her edits of my work helped me transition from academic language to business communication and shaped how I assess market trends, distinguishing what information is strategic versus simply descriptive.

From Security Sales & Integration's Women in Security Q&A series, "Jennifer Kent, Senior VP, Parks Associates: Women in Security"

 

Previously In The News

Roku is Making TV Speakers, But They Only Work with Roku TVS

The idea behind this is that if your TV sounds better, people will stream more, which is the metric Roku cares most about, Klarke says. Roku likes to say that it's the US's number one streaming conten...

Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

Advanced voice control technology is a growing good bet, especially when it comes to consumers on the younger end of the demographic spectrum. Millennials show particular comfort with voice control of...

Fitbit Buys Smartwatch Pioneer Pebble Amid Wearables Shakeup

The smartwatch market has also slumped. Apple Watch sales are down this year, and Lenovo’s Motorola brand has dropped out of the market. Most people simply aren’t finding reasons to buy them: Smartwat...

Streaming Service Stacking Continues; OTT Providers Face Challenges in Growing Market

Video streaming service stacking is likely to continue near term, after accelerating during the shelter-at-home period for the coronavirus, said industry executives on a Parks Associates webinar Wedne...

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