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Influx of Mobile Payment Options Challenges CUs

October 14, 2016

Apple Pay adoption, for example, is low, according to research from the Dallas-based Parks Associates. Only 10% of iPhone owners have used Apple Pay, and, among those who have not used it, 63% said it is because their preferred merchants do not support it as a payment option.

“Only 19% of U.S. smartphone owners and 15% of smart watch owners have used a mobile payment app,” the firm said.

From the article "Influx of Mobile Payment Options Challenges CUs" by Roy Urrico.

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About Parks Associates

Influx of Mobile Payment Options Challenges CUs

Previously In The News

A Third Of Consumers Get News From Social Media

Will One Bot Rule Them All?

Report: Viewers Say Churn is Based on Lack of New, Original Content

Smart TVs: Today’s center of video aggregation and opportunity —Industry Voices: Erickson

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