In The News

Hub Research Finds an OTT Tipping Point

November 13, 2017

Hub said this year marked the first time since it began tracking viewing patterns in 2014 that viewers are "more likely to say they watch a recently discovered favorite show from an online source than through their pay TV set-top box."

The report reinforces last week's Parks Associates study that found viewers favor subscription video-on-demand services over virtual MVPD services.

From the article "Hub Research Finds an OTT Tipping Point" by Gary Arlen.

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Hub Research Finds an OTT Tipping Point

Previously In The News

Smart home companies add brand equity and new tech in Q1 via acquisitions

Research: More Than Half of US Broadband Households Unfamiliar With 5G

In a crowded market, smaller streaming services must stand out — or perish

In -Home Health Monitoring Market Faces Near -Term Uphill Struggle

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