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Fox CEO James Murdoch Says Streaming Platforms Better Business Than Going Direct-to-Consumer

Nonetheless, Dish Network's (DISH) Sling TV is said to have attracted about 1 million subscribers since launching nearly two years ago, according to Parks Associates, a Dallas industry monitor. Fox is on Sling TV as well as Sony's (SNE) PlayStation Vue and DirecTV Now, which began operation last Wednesday.

From the article "Fox CEO James Murdoch Says Streaming Platforms Better Business Than Going Direct-to-Consumer" by Leon Lazaroff.

Previously In The News

Smart thermostats are tough sell, but ComEd hopes rebates boost interest

A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....

Apple TV will die so TV+ can live

Apple TV is another example of the company’s hardware strategy falling flat. According to Parks Associates figures from the first quarter of 2018, Amazon and Roku combined control more than 50% of the...

Fox Sports app lands on Vizio smart TVs, adds Fox Weather FAST channel

As Parks Associates’ Eric Sorensen pointed out in a recent column for Fierce Video, consumers are moving to the smart TV as their device of choice for streaming video entertainment, with the firm...

Deeper Dive—Who would buy DirecTV?

Although DirecTV is losing subscribers at a rapid pace, it’s not exactly a lost cause. Brett Sappington, senior research director and principal analyst at Parks Associates, said the satellite operator...

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