Providing market intelligence for more than 35 years

In The News

Evolution of the 4th Utility: Fixed Broadband

In-home broadband has become "the fourth utility" in United States households, many of which have multiple connected devices and viewing screens. More than 85 percent of U.S. homes have broadband service, according to Parks Associates, 93 percent of those have DSL, fiber or cable high-speed, fixed-line Internet services.

The demand for high-speed fixed broadband is a key contributor to ongoing revenue and profitability for operators, particularly due to declines in pay-TV and landline voice subscribers.

From the article "Evolution of the 4th Utility: Fixed Broadband" by Brett Sappington.

Previously In The News

How IoT Technology Is Transforming Africa

According to research by Parks Associates, as much as 70% of security dealers currently install or plan to install some type of interactive smart home devices or systems. This technology also assis...

TV Producers May Start Making You Wait For New Shows Online

The changes are especially noticeable at Hulu, which is owned by parents of the very television networks -- Fox, ABC and NBC -- threatened by changes in the way we watch TV. Hulu has set itself apart...

OTT Churn Edges Up In US

About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT s...

Two out of five U.S. homes want to swap the remote for their voice

So notes a recent report from Parks Associates, which found that 43 percent of all broadband households in the U.S. that use — or plan to use — a smart TV or streaming media player want to be able to...