Providing market intelligence for more than 35 years

In The News

Diamond Sports ruling signals new era for local NBA, MLB, NHL streaming rights

A recent survey of 8,000 internet households from Parks Associates found that 42% of internet households in the U.S. say they subscribe to a traditional pay-TV service as of Q3 2024, down from 75% in 2017.

“There’s no reason why every single game couldn’t be available live [locally],” Jennifer Kent, VP of research at Parks Associates, tells The Current. “It’s just the blackouts. What we’re going to air tonight is totally about creating an exclusivity and maximizing the money that you can around that particular game. But they could stream [most] of these games today if they wanted to.”

From the article, "Diamond Sports ruling signals new era for local NBA, MLB, NHL streaming rights" by Chris Brooklier

Previously In The News

YouTube TV: Millennials will love TV on their phones, trust us!

YouTube TV is also available to watch on laptop and desktop computers, which for many young people equates to the biggest screen in the house. But at launch, YouTube TV doesn't have support for oth...

Who’s next? Apple, Amazon, CenturyLink may join streaming pay-TV fray

Depending on who you ask, the next entrant to the market could be just about anyone. “I think that CenturyLink is sniffing around that space as well,” said Brett Sappington, senior director of rese...

Level 3: OTT providers rank quality, multi-CDN and segmented content as top priorities

Level 3 is finding that as its OTT video providers have matured beyond the development stage, the next steps will be focused on providing richer content and ensuring a favorable user experience. Gi...

On a Netflix free trial? A third of you will likely pay up

Almost one out of three people who use a free trial to try out a streaming video service end up subscribing, researcher Parks Associates said Monday. That "sizeable portion" of trial users dwarfs t...