Providing market intelligence for more than 35 years

In The News

Connected health takes on new momentum as technology and healthcare start to converge

New research suggests that consumer adoption of connected heath products has reached aa new high in 2017. Over 40 percent of U.S. broadband households now own a connected health product, up from 37 percent in 2016 and 33 percent in 2015. The convergence of medical technology and connected health will be the main theme of fourth-annual Connected Health Summit: Engaging Consumers, August 29-31 in San Diego, USA.

“The steady increase in consumer adoption of connected health products bodes well for the ongoing healthcare practice transformation,” says Parks Associates. “At the Connected Health Summit, we will examine the latest trends and opportunities in the med-tech industry and how the evolving healthcare industry can transform patient experiences.”

The summit will discuss the implications of the connected healthcare revolution and the resulting consumerization of healthcare. Confirmed keynotes for the event include executives from Aetna Digital, Geisinger Health System, Sharecare Inc., and UnitedHealth Group.

In the session “Pursuing Value-Based Care to Deliver Superior Outcomes,” healthcare providers and their technology solution providers present successful strategies in delivering patient care in a value-based payment environment and share their perspective on the roles of technology solutions in transforming care practices and patient experience.

From the article "Connected health takes on new momentum as technology and healthcare start to converge" by Nitin Dahad.

Previously In The News

FuboTV offers 4 UEFA soccer matches via pay-per-view

When it comes to live streaming content, sports tops the leaderboard in U.S. households, according to Parks Associates. The firm found that of the 43% of homes that streamed live content online in the...

What I’m thankful for in sports media

Media research firm Parks Associates said there are more than 300 direct-to-consumer streaming services in the United States. From the article "What I’m thankful for in sports media" by Jeff Agrest...

Deeper Dive—Who would buy DirecTV?

Although DirecTV is losing subscribers at a rapid pace, it’s not exactly a lost cause. Brett Sappington, senior research director and principal analyst at Parks Associates, said the satellite operator...

Industry Voices—A new generation of data and its impact on traditional players

Among US broadband households, Parks Associates finds that 72% subscribe to at least one over-the-top (OTT) video service, while 46% subscribe to two or more OTT services. Further, 25% subscribe tothr...