In The News

Can Traditional TV Keep Up In A Digital-First World?

January 18, 2017

The ongoing disruption was made manifest in the number of consumers tuning into alternate channels: 63% of broadband-enabled households have at least one OTT subscription, according to research from Parks Associates. As more OTT offerings proliferate and social platforms like Snapchat, Twitter and Facebook build out their digital video content, linear TV is likely to continue to lose viewers.

From the article "Can Traditional TV Keep Up In A Digital-First World?" by David Kirkpatrick.

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About Parks Associates

Can Traditional TV Keep Up In A Digital-First World?

Previously In The News

As Cord Cutting Grows 85% of Americans 22–37 Subscribe to a Streaming Service

Securing Smart Homes From Hackers

Report: Consumers’ Growing Appetite For Solar, Storage And Bundled Home Energy Services

68 Percent Smartphone Users Stream Music Daily: Study

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