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Can Traditional TV Keep Up In A Digital-First World?

January 18, 2017

The ongoing disruption was made manifest in the number of consumers tuning into alternate channels: 63% of broadband-enabled households have at least one OTT subscription, according to research from Parks Associates. As more OTT offerings proliferate and social platforms like Snapchat, Twitter and Facebook build out their digital video content, linear TV is likely to continue to lose viewers.

From the article "Can Traditional TV Keep Up In A Digital-First World?" by David Kirkpatrick.

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Can Traditional TV Keep Up In A Digital-First World?

Previously In The News

Original Content And World Domination: New Report Shows Netflix is Absolutely Killing It

Smart TVs: Today’s center of video aggregation and opportunity —Industry Voices: Erickson

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Study: OTT Streaming Hours Grew by Over 100% Last Year

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