Providing market intelligence for more than 35 years

In The News

Can AI decide who’s a threat at your door? A new SimpliSafe camera aims to find out.

“I would say what they’re doing is quite advanced,” said Elizabeth Parks, president of market research firm Parks Associates. She said it’s one of many efforts by home security companies to embed AI technology like facial recognition into their products. “The major players and newcomers are all looking at what are the benefits of this machine learning,” she said.

From the article, "Can AI decide who’s a threat at your door? A new SimpliSafe camera aims to find out" by Hiawatha Bray

Previously In The News

Amazon Fire TV is selling better than Apple TV

Will the rumored new model help Apple TV get back up the rankings? If recently released data from Parks Associates is correct, Apple TV slipped down from third to fourth place in the rankings of th...

Motorola tackles smartwatch market’s woman problem

According to the NPD Consumers and Wearables survey, which was taken in December 2014, 54% of fitness tracker owners in the United States were women, while women made up only 29% of smartwatch owners....

Apple Inc. Could Have Trouble Selling a $200 Apple TV

In the United States, Roku, Google , Amazon , and Apple accounted for 86% of the streaming device market last year, according to research firm Parks Associates. Roku and Google's Chromecast were th...

Once again, Amazon takes aim at Apple TV

As the holiday shopping season nears, it will be interesting to see how Apple AAPL -1.37% and Amazon’s media streaming devices do. Apple TV recently slipped from third to fourth place in the rankings...