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Apple Needs Netflix and HBO More Than They Need It

February 15, 2019

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According to a survey from Parks Associates, 36% of households subscribe to two or more streaming video services. If Apple provides a convenient way for subscribers to see all of their paid content in one app, it ought to attract a lot of viewers to its platform. That opens the door for Apple to sell them additional subscriptions to less well-known services based on what they watch in more popular channels like HBO or Netflix.

From the article "Apple Needs Netflix and HBO More Than They Need It" by Adam Levy.

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Apple Needs Netflix and HBO More Than They Need It

Previously In The News

Antennas Get A Good Reception Again

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

Cord cutting to carve $33.6B out of U.S. pay TV revenues by 2025

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