In The News

Antenna Use Climbs Among Internet Homes, But NextGen TV Awareness Remains Low

January 18, 2024

A December 2023 report from Parks Associates revealed a couple of somewhat surprising research findings: 20% of U.S. internet households own a TV antenna, and 12% of those that don’t plan to buy one in six months.

I interviewed Alan Bullock, author of the Parks Associates “ATSC 3.0: Impact and Opportunity for Video Services” report to find out and to explore a little deeper where NextGen TV stands.

From the article, "Antenna Use Climbs Among Internet Homes, But NextGen TV Awareness Remains Low" by Phil Kurz

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Antenna Use Climbs Among Internet Homes, But NextGen TV Awareness Remains Low

Previously In The News

Most U.S. Wearable Owners Use Their Gadgets Daily: Study

Hulu An Even Bigger Chess Piece For Disney And Comcast After Sky Deal – Analysis

AT&T-Time Warner Mega-Deal: Merger For New Media Era Or A Bad Remake?

Study: 32% of smart tag owners say they use them to track other people without them knowing

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