Providing Market Intelligence for 40 Years

In The News

AI Glasses Shift Into Momentum Mode, Shipments Grow 322% in 2025

Jennifer Kent, senior vice president and principal analyst at Parks Associates, a Dallas-based market research and consulting company specializing in consumer technology products, noted that her company’s research indicates consumers want very practical benefits from AI tools, such as translation and technical support.

“AI glasses’ ability to provide real-time translation is a benefit for travelers, non-native speakers, and those living in markets where multiple languages are spoken,” she told TechNewsWorld.

Kent added that Parks found consumers were most willing to share data in emergencies or to help them feel safe and secure. “Smart glasses could have a market for lone workers or workers in vulnerable situations to combine video capture and emergency support,” she reasoned.

However, she noted that consumer privacy and security concerns about AI are sky high. “Seventy-two percent of consumers in US internet households are concerned about the data/privacy implications of AI, and 71% are concerned about society’s ability to control AI and use it responsibly,” she said.

From the article, "AI Glasses Shift Into Momentum Mode, Shipments Grow 322% in 2025" by John P. Mello Jr.

Previously In The News

TargetSpot Releases Industry's First Report On Attitudes Towards Digital Audio Advertising

TARGETSPOT has released the results of its "Attitudes Towards Digital Audio Advertising" study. Conducted by PARKS ASSOCIATES, this report unveils key new insights about what drives response and engag...

AT&T kills Plenti loyalty program but touts ongoing Thanks campaign

Parks Associates reported last year that 60% of respondents in a survey valued a rewards program for being a loyal customers, third only to the ability to roll over unused data (66%) and free access t...

Top Three Dominate As US OTT Churn Edges Upwards

About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT serv...

Parks: Netflix retains OTT top-spot in the US

“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive