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After Trying VR, Nearly Half Plan To Buy

December 09, 2016

“Currently, more than 60% of U.S. broadband households claim to know little or nothing about virtual reality,” said Parks Associates, in a statement.

According to the report, virtual and augmented reality technologies have potential beyond the limits of tech enthusiasts, with benefits to multiple industries, but companies first need to expand consumer familiarity and comfort before they can reach even early mass-market penetration.

From the article "After Trying VR, Nearly Half Plan To Buy" by Maria Korolov.

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About Parks Associates

After Trying VR, Nearly Half Plan To Buy

Previously In The News

Smart Home Gadgets Need To Live Together

Multifamily Roundtable Session to Highlight Generational Characteristics on Tech

Wireless Displays Streamline Setups for Meetings

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

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