Providing market intelligence for more than 35 years

In The News

A Pinch of Salt Boosts Aluminum Batteries

A better battery could have a major impact on many markets. “Innovations that elongate battery life and bring down costs have the potential to transform multiple industries, from automotive to consumer electronics and home security,” says Jennifer Kent, vice president of research at market research firm Parks Associates. “Battery range is a top barrier for EV purchases, for instance, with 39 percent of those not owning or intending to buy an EV saying that EVs need to be charged too frequently or have a limited driving range.” Less expensive batteries could also play an important role in advancing the use of sustainable energy sources, such as wind and solar, by providing a cost-effective way to store excess energy until it is needed.

From the article, "A Pinch of Salt Boosts Aluminum Batteries" by Alfred Poor

Previously In The News

Here's Why Amazon and Google Could Dominate Home Security

Research from Parks Associates shows consumers who plan a home security purchase within the next year are twice as likely to buy a smart-home product, such as video doorbells, cameras, or door locks,...

Amazon and Netflix Look to Their Own Shows As the Key to World Domination

“A lot of the time content owners might not necessarily hold all the rights to their content in different markets,” says Parks Associates analyst Glenn Hower. “International content rights are hideous...

Roku Stock Jumps After a Blowout Holiday Quarter

The Roku Channel is also turning heads. The company's ad-supported channel was named one of the three best ad-based over-the-top services among U.S. broadband households according to Parks Associates,...

4 Ways Alphabet Is Expanding Its Television Offerings

It's difficult to say for sure that's why similar devices from Roku (NASDAQ:ROKU) and Amazon (NASDAQ:AMZN) have left Alphabet in the dust in terms of market share, according to numbers from Parks Asso...