Sesame Workshop, the nonprofit organization behind Sesame Street, announced a programming deal that will send Sesame Street from its longtime publicly-subsidized home on PBS to the corporate Time Warner-owned home of Westeros on HBO. According to a press release from Sesame Workshop, the deal includes:
New episodes of Sesame Street will begin airing on HBO as early as this fall.
Exact financial details of the agreement were not immediately released. On the surface, this looked like a surprise move. After all, aside from movies, HBO is known primarily for its adult-themed programs like Game of Thrones, The Wire, Girls, and True Detective because FCC governance is less strict on premium television. However, the move benefits both Sesame Workshop and HBO.
From the article "A Muppet always pays his debts – Sesame Street finds new home behind paywall" by Glenn Hower.
Parks Associates attributes a chunk of that OTT churn to consumer experimentation. “These are not free trials but instances where consumers are spending real money to try out new OTT services. One-...
Market research outfit Parks Associates offers up a glimpse of the bundle's penetration: As of the end of the first quarter of this year, 19% of U.S. broadband subscribers also enjoy wireless/mobile s...
While the HomePod is new and the actual speaker appears to be of a much higher fidelity than its rivals, it's not a game-changer. "Apple is in a position that they haven't often been in over the pa...
Hub said this year marked the first time since it began tracking viewing patterns in 2014 that viewers are "more likely to say they watch a recently discovered favorite show from an online source than...