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91% of viewers like streaming aggregation, survey says

July 25, 2022

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other home service providers, recent Parks Associates data shows.

From the article, "91% of viewers like streaming aggregation, survey says" by Masha Abarinova.

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About Parks Associates

91% of viewers like streaming aggregation, survey says

Previously In The News

Industry Voices—A new generation of data and its impact on traditional players

Password sharing denies streaming services $9 billion in fees

Could streaming giants start to clamp down on password sharing?

How Netflix is adapting as the streaming boom stalls

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