In The News

60% Of US Broadband Homes Subscribe To At Least One OTT

January 25, 2016

Parks adds that content will be key to attract the new video-centric consumer, and these emerging cloud-based businesses will be experimenting with different monetization models in 2016 and beyond.

“Data analytics is one opportunity, but the challenge is turning data into a monetizable form,” comments Glenn Hower, Research Analyst, Parks Associates.

From the article "60% Of US Broadband Homes Subscribe To At Least One OTT" by Thomas Campbell.

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How Netflix is adapting as the streaming boom stalls

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On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

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Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

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60% Of US Broadband Homes Subscribe To At Least One OTT

Previously In The News

Could streaming giants start to clamp down on password sharing?

How Netflix is adapting as the streaming boom stalls

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

Apple earnings could offer clues on streaming performance

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