Providing Market Intelligence for 40 Years

In The News

32% of US households subscribe to a paid security service

Parks Associates Smart Home and Security Tracker shows that 42% of all US households with internet own some kind of security solution, either via a security system, or via a smart camera or video doorbell but not necessarily with a security system.

The latest information from researchers at Parks Associates reveals that 32% of all US households have a paid security service. Most of these services are connected through security systems, but adoption through standalone security devices continues to grow, offering opportunities to expand paid services and to target a different base of customers.

During the recent CES show in Las Vegas, Parks hosted its Connections Summit which included a panel session on “Home Security: Trends and Transformations” and featured participants from ADT, Alarm.com, Allegion, Eufy Security/Anker Innovations, and Ubiety Technologies.

“There is a market expansion around security solutions in general, with devices with specific security use cases being very popular – 22% of US households have a networked camera and 20% have a video doorbell,” said Jennifer Kent, VP, Research, Parks Associates. “Both systems and devices are foundations for a variety of attached services, including professional monitoring, video storage fees, interactive controls and alerts.”

Smart video devices have expanded the residential security market. Parks Associates research shows that 42% of US internet households have a security solution, including households with systems and households with a video doorbell or smart camera but no system.

From the Securityworldmarket.com article, "32% of US households subscribe to a paid security service"

Previously In The News

Pause for Effect: Philo Bets on User-Initiated Ads as CTV’s Attention Antidote

Philo’s confidence in the format is also grounded in audience research. A study the company conducted with Parks Associates found that virtual MVPD subscribers skew more digitally savvy and are more r...

Parks: 51% of Consumers Prefer Video Subscription Package That Includes Live TV

More than 27% of U.S. internet households prefer a live-TV bundle combined with their favorite streaming on-demand services, while 24% prefer a skinny bundle combined with their favorite streaming...

Plume Names Rebecca Stone Chief Customer and Marketing Officer, Creating a Dedicated C-Suite Voice for Global ISP Customer Success

“Parks Associates research shows that gigabit speeds now surpass 25% penetration in the United States; competition is fierce for broadband providers,” said Elizabeth Parks, President and CMO, Park...

Research: AI redefining the smart speaker market

Parks Associates has unveiled new research from its Consumer Insights: Tech Ecosystem Dashboard and AI Experience Dashboard showing artificial intelligence (AI) is reshaping the smart speaker mark...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive