Providing Market Intelligence for 40 Years

In The News

Sony Goes All In on PlayStation

Sony has also been trying to make the PS4 a set-top box. Channel packages for its PlaySation Vue streaming-TV service start at $30 a month in some places and include programming from U.S. broadcast networks and cable favorites such as ESPN, the Food Network, and HBO. Sony said on Oct. 27 it will make Vue, which is accessible on its consoles as well as devices from Amazon.com, Google, and Roku, available on its high-end TVs.

These diversification efforts are far from guaranteed. Vue, which was introduced in the U.S. in March, has about 100,000 subscribers, a sliver of comparable streaming services such as Dish Network’s Sling TV, which researcher Parks Associates says has about 1 million subscribers. 

From the article "Sony Goes All In on PlayStation" by Bruce Einhorn.

Previously In The News

Calix adds features to SmartMDU platform for apartment buildings

According to research from Parks Associates cited in the press release, 77% of renters say they would pay higher rent when high-speed internet is included. From the StreetInsider.com article, "Cali...

Samsung's Home Screen Offers Programmatic Ad Access For DSPs

While it doesn’t disclose its “active” smart TV households as Roku does, estimates from research via Parks Associates and Hub Entertainment Research says there are more than 77 million active Samsung...

What The Tech? Record Club is the app of the day

According to research from Parks Associates, nearly seven in ten smartphone owners stream music on their phones every day.  From the article, "What The Tech? Record Club is the app of the day" by J...

The New TV Interface Wars: AI, Discovery & Ecosystem Competition

According to Parks Associates research, Tizen (Samsung) is the leading smart TV OS, accounting for 36% of primary smart TVs in the home, giving Samsung significant control over content discovery, adve...