Providing market intelligence for more than 35 years

In The News

Samsung is top 4K TV brand in US - research

More Samsung 4K TV sets were sold than any other brand in the US by mid-2015, according to research from Parks Associates. Samsung accounted for 28 percent of 4K TV purchases made within the last 12 months to US broadband homes. Best Buy was the leading retailer, accounting for more than 40 percent of 4K TV purchases. Of the remaining brands, 17 percent of consumers who purchased a 4K TV in the past 12 months bought an LG, 13 percent bought a Sony, and 11 percent purchased a Vizio.

From the article "Samsung is top 4K TV brand in US - research" by Telecompaper Associates.

Previously In The News

Do Map View User Interfaces Simplify Smart Home Management?

According to Parks Associates, the average U.S. household with internet access in 2023 had 17 connected devices, and that number has steadily increased from the eight devices reported in 2015, accordi...

The Smart Money: Deep Dive on the False Alarm Issue

Consumers who invest in professional monitoring services for their security systems do so with the expectation of rapid and reliable response in life-threatening situations; in fact, 87% of securi...

3 Billion More Reasons to Buy Amazon Stock

Consumer-tech market research outfit Parks Associates indicates the average American household now pays for an average of 5.6 streaming services. Not all of these services are ad-free, however. In...

Parks: 89% of U.S. Households Have a Streaming Video Subscription

Parks Associates research sees an uptick of subscription streaming services among U.S. households, led by streaming video, retail memberships, and streaming audio, while 20% of households have a gamin...