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OTT - What's Streaming India?

A study by Parks Associates revealed that 59 per cent of OTT subscribers favour bundled services, co...

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The State of Media & Entertainment 2024

Amazon’s Prime Video has now overtaken Netflix as the most-subscribed-to streaming service in the Un...

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Smart home devices may lure insureds to new insurers

A research study by Parks Associates evaluated insurance opportunities in smart homes and found that...

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Industry Voices: WISP industry 'hot as ever'

Parks Associates recently reported that 66% of subscribers that get fixed wireless from T-Mobile or...

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Central Station Monitoring: A Complete Guide

That’s especially important based on Parks Associates research that shows half of security system ow...

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Is the Future of Smart TVs Ad-Supported?

As Elizabeth Parks, President and CMO of Parks Associates, details on a LinkedIn post mulling over t...

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