Providing market intelligence for more than 35 years

Press Releases

Contact Us

Parks Associates

Latest Press Releases

Friday, Nov 18, 2022

Smart Speaker and Display Adoption Has Grown Steadily Since 2017 but Now Flattened

Consumers now have a deeper relationship with technology. The elevated use of connected devices for...

View More

Thursday, Nov 17, 2022

The Triumph of Streaming: How it Won Against Pay TV

Today’s viewers consume video content across a range of content types and business models, gravitati...

View More

Wednesday, Nov 16, 2022

OTT Market Saturation Drives Adoption of Ad-based Models and Lower Spending

The vast majority (83%) of US internet households now subscribe to one or more OTT streaming service...

View More

Tuesday, Nov 15, 2022

Entertainment and streaming leaders address disruption and growth of OTT markets at Parks Associates’ fifth annual Future of Video conference

Over 40% of respondents have watched livestreamed content in the past three months  Parks Associa...

View More

Tuesday, Nov 15, 2022

70% of smart thermostat device purchases are by first-time owners

Schneider Electric, SolarEdge, Constellation Energy, Itron, and more share insights on the future of...

View More

Tuesday, Nov 15, 2022

Apple Announces Landmark Deal with Major League Soccer – with a focus on The Consumer Experience and Growing the Global Soccer Audience

Apple’s announcement today regarding its deal with MLS (Major League Soccer) reveals a huge partners...

View More