Providing Market Intelligence for 40 Years

In The News

ZigBee And Thread Act To Make Their IoT Smarts Stack Up

As the latest edition of the International CES trade show begins on Tuesday, consumers are faced with a slew of new standards, protocols and frameworks to tie home IoT products together as an easily managed system. On Monday, the Wi-Fi Alliance announced it's finished a new specification it calls Wi-Fi HaLow, which uses less power so it can work in small battery-powered devices.

Consumers could benefit from steps to combine some of these approaches. Research company Parks Associates estimates that 43 percent of U.S. households will buy a connected-home product this year.

From the article "ZigBee And Thread Act To Make Their IoT Smarts Stack Up" by Stephen Lawson.

Previously In The News

Connecting the home the IoT way

The significant factor for IoT is that it is being integrated into all facets of the digital ecosystem including IPTV. IoT is driving the reinvention of consumer technologies. Connected products are t...

NAB Puts The Future Focus On OTT In Vegas

In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...

Weekly Music Publishing Update 2.17.17: Chance The Rapper, Amazon, Anghami, Streaming Partnership & More

According to a report published by Parks Associates, there is a dark horse in the streaming market: Amazon Prime Music. The company's senior analyst says, "Nearly one-half of streaming music subscribe...

YouTube Premium No Longer Among Top 10 Streaming Services in the US

The Parks Associates — a market research and consulting company — released an updated version of its top 10 subscription over-the-top (OTT) video services in the U.S. market Wednesday morning. And...