A 2015 study from Parks Associates indicated that 35% of smartwatch owners in the U.S. would be willing to share their data in exchange for a health insurance discount.
From the article, "Your Smartwatch Knows Too Much—And That Could Hurt You At Work" by Janice Gassam Asare, Ph.D.
According to the latest U.S. smartphone market share numbers from Parks Associates, Apple is still well in the lead compared to competing manufacturers, holding a beefy 40% of the smartphone market. B...
According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...
Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...
A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked. “The...
