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In The News

WWE Ramps Up China Expansion With New Executive

So far, WWE has launched the 24-hour video service in 180 countries in Asia, Europe and other regions.

WWE Network had 277,000 paid international subscribers by the end of 2015, or 23% of its worldwide total. Citing Parks Associates, WWE said the network is the fifth most popular direct-to-consumer subscription service in the U.S. behind Netflix (NASDAQ:NFLX), Amazon.com (NASDAQ:AMZN), Hulu and MLB.TV.

From the article "WWE Ramps Up China Expansion With New Executive" by Matthew Rocco.

Previously In The News

Smart thermostats are tough sell, but ComEd hopes rebates boost interest

A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

Wolk’s Week in Review: Is anyone paying for Flixes, vMVPDs get hot (for now)

A new study from Parks Associates reveals that a whopping 43% of households are planning to switch to vMVPDs this year, a category I’m willing to bet few of them were even aware of a year or two ago,...

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