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In The News

Why The World Swipes Right On TV

December 12, 2016

interactive video

In the next decade, uptake and engagement is only expected to increase, with Parks Associates reporting that Smart TV adoption is set to increase by 31 percent each year. It seems the TV is very much here to stay. I’m excited to see the TV remain front and center in the home as it continues to diversify in its enablement of entertainment, utility, and community — bringing with it new and exciting ways to connect people.

From the article "Why The World Swipes Right On TV" by Jonathan Badeen.

Previously In The News

OTT Churn Edges Up In US

About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT s...

A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride.

Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire...

Smart Home Goal: No Doorbell Left Behind

In a second-quarter 2016 survey of on-line households, research company Parks Associates found that 50 percent of smart-doorbell owners use the devices to see who's at the door when they're not home,...

Netflix Is King Of Paid Streaming, Study Says

Netflix beats all its streaming-video rivals both on number of members and success rate of keeping them signed up, a new study said Thursday. But the rest of the over-the-top market doesn’t need to...

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