Parks Associates estimates over 60% of U.S. broadband households now own at least one smart home device.
From the article, "Why Smart Home Compatibility Still Sucks in 2025 — And How GearBrain Can Fix It" by Mark Westlake
Parks Associates research shows bilingual Spanish-language broadband households in the US are more likely to have pay-TV and OTT video service subscriptions than the average US broadband household. 36...
Findings from the Parks Associates’ OTT Video Market Tracker indicate that 55 per cent of OTT services in the US have a subscription-only business model, such as Netflix or Hulu. In Canada, 50 per cen...
Findings from Parks Associates’ OTT Video Market Tracker service indicate that Netflix, WWE Network, and Hulu have the highest Net Promoter Scores among major OTT video services in the US. The interna...
Connected device apps for the monetisation of video services are now the second most used method for consumers subscribing to OTT services, according to a new Parks Associates whitepaper, sponsored by...
