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Why Netflix and other streamers are cracking down on password sharing

The losses are steep. Account sharing and piracy cost streamers and pay TV providers $9.1 billion in lost revenue in 2019. That’s expected to grow to $12.5 billion in lost revenue by 2024, according to market research and consulting firm Parks Associates.

“There’s a lot of pressure there to figure out what to do about existing users and existing subscribers to maximize the financial health of how that base is being leveraged,” said Paul Erickson, a research director with Parks Associates."

From the article, "Why Netflix and other streamers are cracking down on password sharing" by Wendy Lee.

Previously In The News

Streaming is heading toward a breaking point with consumers

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Apple TV+ raises streaming subscription price to $7 per month

Apple’s share of the streaming device space shrank 3% year over year in the third quarter, when it captured 9% of the domestic market, according to Parks Associates. Comparatively, Roku and Fire T...

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

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