Providing Market Intelligence for 40 Years

In The News

What you need to know about home IoT standards at CES

Connected homes may make life easier eventually. A thermostat linked to a garage-door opener could tell who's coming home and set the heat or air-conditioning for their preferences. Compatible room lights and an audio system could join in, too.

That vision's starting to catch on. Ownership of connected home devices in the U.S. grew by 50 percent this year, and fully 43 percent of all households in the country will buy one in the next year, research company Parks Associates said last month.

From the article "What you need to know about home IoT standards at CES" by Stephen Lawson.

Previously In The News

New Research Reveals Priorities For Carrier Switchers

As carriers priorities shift from increasing the average revenue per user to managing churn, consumers’ priorities have been changing as well. For example, the two-year contract, long a staple of user...

Can mHealth Make Chronic Care Patients Care About Their Health?

According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...

75% of smart home device purchasers value interoperability

Almost 75% of consumers who said they plan to purchase a smart home device deem it essential that it connects seamlessly to other products in their home electronic network, according to a new study fr...

Everything You Need to Know About the First Super Mario iPhone Game

"A new Mario game is likely to be popular not only among the kid/teen crowd but also among the older Millennial generation who grew up with the famous game," Jennifer Kent, director of market research...