Providing market intelligence for more than 35 years

In The News

What you need to know about home IoT standards at CES

Connected homes may make life easier eventually. A thermostat linked to a garage-door opener could tell who's coming home and set the heat or air-conditioning for their preferences. Compatible room lights and an audio system could join in, too.

That vision's starting to catch on. Ownership of connected home devices in the U.S. grew by 50 percent this year, and fully 43 percent of all households in the country will buy one in the next year, research company Parks Associates said last month.

From the article "What you need to know about home IoT standards at CES" by Stephen Lawson.

Previously In The News

Viacom To Target Ads On Roku Streaming Boxes

“With this partnership, we can deliver more relevant messages to Roku consumers for products and services that interest them,”said Kern Schireson, Viacom executive vice president of data strategy and...

BMW’s Connected Future Vision Getting Closer

Parks Associates, a market intelligence firm, claims that while connectivity is still in its infancy, it is moving along rather quickly. “We’re moving past the early adopter phase of connected cars,”...

New Study Shows The Growing Decline of Cable TV

In what is a growing list of bad news for traditional pay-TV services, it turns out fewer Americans rely on just traditional pay-TV services. Over half of all pay-TV subscribers also subscribe to a st...

Revenge of the Antenna

The percentage of broadband-connected households using antenna-delivered broadcast TV has jumped from 9 percent to 15 percent over the past three years. And the percentage getting pay-TV service has d...