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What Would You be Willing to Give Up for a Month to Eliminate All Paper Mail?

Given the novelty and still-early market penetration of voice assistants, the fact that 12.1 percent said they were likely and 3.6 percent checked “very likely” is a surprisingly positive response that correlates closely with another recent study by Parks. A recent Parks Associates report stated that 12 percent of homes with broadband service had smart speakers with voice assistants in the last quarter of 2016.

From the article "What Would You be Willing to Give Up for a Month to Eliminate All Paper Mail?" by Bruce Brown.

Previously In The News

Is Your Digital Health Strategy Thriving, Surviving Or Non-Existent?

More people than ever before are using technology to monitor and track their own health or the health of a loved one. According to the global market research firm Parks Associates, the fitness tracker...

CONNECTIONS Conference To Feature Technology And Business Solutions For IoT And The Connected Home

Parks Associates will host the 19th-annual CONNECTIONS connected home conference on May 19-21, 2015, at the Hyatt Regency San Francisco Airport. CONNECTIONS focuses on technology and business solut...

Intel pushes Amazon Alexa to third party devices

The release of the new kit represents an opportunity for Intel to get its foot in the door in the burgeoning smart home market. According to Parks Associates, smart speakers in particular are driving...

How Businesses Can Use VR to Win the Race to Consumers’ Hearts (and Homes)

Despite the enthusiasm for VR in the popular consciousness, however, it has not yet reached must-have status in the consumer electronics sector. A Parks Associates survey found that, as of May 2016, o...