Providing market intelligence for more than 35 years

In The News

What’s next for online TV services may be ironically familiar as companies aim to simplify the viewer experience

A growing number of consumers subscribe to multiple streaming services, with those paying for three or more services doubling since 2014, according to Parks research. And people don’t want to juggle five or ten apps to watch video on a half-dozen devices. So companies from Amazon to Comcast are offering a marketplace of subscribable content outside their regular shows or channels. It’s the idea of one service offering access to all the shows you want to see and charging for them on one bill.

From the article "What’s next for online TV services may be ironically familiar as companies aim to simplify the viewer experience" by Tamara Chuang.

Previously In The News

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...

Research: Increase in Digital Antenna Use Indicates Cord Cutting

The percentage of U.S. broadband households that use digital antennas in their home has steadily increased, reaching 20% near the end of 2017, up from 16% in early 2015, according to new consumer rese...

The two, opposing IoT r/evolutions in play

Before we go any further, let’s look at the vastness of the IoT space for a moment. The global Internet of Things market will grow to $1.7 trillion in 2020 from $655.8 billion in 2014. According to Ga...

Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?

At the moment, hospitality, retail, and even QSR brands are examining the role that voice-activated assistants could play in complementing service and sales staffs at their respective hotels and store...