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Warner Bros. Discovery, BT join forces to offer premium sports content for U.K. and Ireland

A May study from Parks Associates showed out of 43% of U.S. households that have streamed live content in the past three months, 61% recently watched a live sporting event. Paul Erickson, director of research at Parks Associates, said in a statement sports content is “key to drawing and keeping an engaged livestream viewer base.”

From the article, "Warner Bros. Discovery, BT join forces to offer premium sports content for U.K. and Ireland" by Masha Abarinova.

Previously In The News

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With NFL Deal, Amazon Accelerates Its Streaming-TV Advertising Ambitions

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Using Someone Else’s Netflix Password Is Likely to Get Harder

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The Streaming Media Device Landscape

Information for The Streaming Media Device Landscape is drawn from multiple sources: Interviews with and research on companies, including consumer electronics (CE) manufacturers, component manufactur...

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