In The News

Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

April 17, 2023

According to Parks Associates, 36% of over-the-top streaming subscribers, or 32 million households, are “service hoppers.” Other analysts call the behavior “subscription cycling.” These customers tend to stay with services for a shorter time, have more subscriptions at a time and have canceled more services than other subscribers over the previous 12 months.

From the article, "Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less," by LUCAS MANFREDI.

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Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

Previously In The News

How Do Consumers Research Smart Home Gear?

Research Shows COVID-19 Elevates Smart Home Security Use, Increases Safety Concerns

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

New RMR Opportunity: Smart Thermostat Service?

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