Providing market intelligence for more than 35 years

In The News

Vinyl Record Sales Are At A 28-Year High

The Biebs is just one of hundreds of artists who will be releasing vinyl albums on Record Store Day. Fans of the recently departed David Bowie will have a chance to get a limited edition pressing of six songs from very early in his career on I Dig Everything – The Pye Singles 1966. (Only 7,500 copies are being made.) There will be a new release of archived material from The Doors, Bob Dylan and a 1977 performance from The Grateful Dead. Even The Monkees are releasing a 10-LP box set of their studio albums and rare tracks.

And experts say don’t be surprised if vinyl continues to see noticeable growth in the years to come.

“It would seem that they are bringing the products back to create or capitalize on a nostaglia wave,” says Barbara Kraus, director of research at Parks Associates. “It also creates a new experience for people who were born during the digital age.”

From the article "Vinyl Record Sales Are At A 28-Year High" by Chris Morris.

Previously In The News

Here’s a Tip to Companies: Beware of Promoting AI in Products

A separate new study from market-research firm Parks Associates that used different methods and included a much larger sample size came to similar conclusions about consumers’ reaction to AI in pr...

WWDC: Apple Unifies Operating Systems, Makes iPad More PC

Getting AI use cases right remains tricky, warned Kristen Hanich, an analyst with Parks Associates, a market research and consulting company specializing in consumer technology products in Dallas....

Pro Monitoring, Smart Homes and the Decline of Traditional Security

A new Parks Associates white paper explores how shifting consumer expectations are accelerating the decline of traditional home security systems and creating new opportunities for integrators focu...

How Connected TVs Are Changing the Way We Shop

Connected TV, no matter which way you splice the cord, has upended the media consumption game. And a recent report from Parks Associates found that this space’s next frontier could be t-commerce—telev...