Providing market intelligence for more than 35 years

In The News

Vinyl Record Sales Are At A 28-Year High

The Biebs is just one of hundreds of artists who will be releasing vinyl albums on Record Store Day. Fans of the recently departed David Bowie will have a chance to get a limited edition pressing of six songs from very early in his career on I Dig Everything – The Pye Singles 1966. (Only 7,500 copies are being made.) There will be a new release of archived material from The Doors, Bob Dylan and a 1977 performance from The Grateful Dead. Even The Monkees are releasing a 10-LP box set of their studio albums and rare tracks.

And experts say don’t be surprised if vinyl continues to see noticeable growth in the years to come.

“It would seem that they are bringing the products back to create or capitalize on a nostaglia wave,” says Barbara Kraus, director of research at Parks Associates. “It also creates a new experience for people who were born during the digital age.”

From the article "Vinyl Record Sales Are At A 28-Year High" by Chris Morris.

Previously In The News

Marketing With A.I: 4 Real-Time Strategies to Connect With Customers

We all relish the chance to “turn our brains off” and let something or someone else tell us what we want. In fact, Netflix users pay a nominal monthly fee for just this kind of service. The streami...

Survey Says: The Future of Smart Homes and Appliances Has Arrived

According to researchers at Harvard University, Americans spent nearly $420 billion on home improvements and repairs in 2020, as households modified living spaces for work, school, and leisure in resp...

Smart Home App Preferences Evenly Divided in New Parks Survey

Smart home research released from Parks Associates following CES 2022 reveals that U.S. broadband households are split nearly 50/50 between a customized and highly controlled app and a simple and auto...

2021 Predictions: ‘Zoom Rooms,’ Full Metal Jackets will shape the year

Twenty-six percent of US broadband households find the idea of making purchases directly from TV shows “appealing or very appealing,” according to a 2020 Parks Associates survey. From the article "...