Password sharing costs companies a lot of money. U.S. streaming platforms lost an estimated $2.5 billion in revenue in 2019 because of password sharing, and that amount is expected to increase to $3.5 billion in 2024, according to Parks Associates, a research firm.
From the article "Using Someone Else’s Netflix Password Is Likely to Get Harder" by Lillian Rizzo and Joe Flint.
Parks Associates research reveals that most owners report experiencing a false alarm in the past 12 months. Parks Associates research reports that siren, phone call, and in-app alerts are the most...
That’s according to a survey released this week by Parks Associates. “Almost half of pirates believe stealing content is acceptable because there are no consequences to the behavior” Jennifer Kent,...
"In my previous column, I mentioned some of the world-class technologies highlighted at Parks Associates’ CONNECTIONS Conference held in Frisco, Texas, in May. One of the presentations that caught my...
But by the end of the 20th century that market growth leveled off and stagnated. Fast-forward to the past 10 years, with heightened acceleration the past three to five, and (according to Parks Associa...
