Providing Market Intelligence for 40 Years

In The News

US: 55% Of OTT Services Subscription-Only

Findings from the Parks Associates’ OTT Video Market Tracker indicate that 55 per cent of OTT services in the US have a subscription-only business model, such as Netflix or Hulu. In Canada, 50 per cent of OTT services offer subscription-only services.

“There is an enormous amount of change going on in the OTT space right now, with new OTT video services entering the market each month. Many of these services have subscription as at least part of their business model,” said Brett Sappington, Senior Director of Research, Parks Associates. “The recent ruling of the US Court of Appeals for the 9th Circuit is not likely to affect OTT video service business models. An OTT video service is unlikely to pursue legal action against someone who pays less than $10 per month unless they are doing something that disrupts the service.”

From the article "US: 55% Of OTT Services Subscription-Only" by advanced-television.com

Previously In The News

White paper examines impact of smart energy management

A recent white paper from Parks Associates, created in partnership with SmartRent, examines how the use of smart energy and water systems can bring down these costs and attract residents. From the...

Sports streaming pain points revealed in report

A report from InterDigital and Parks Associates – Streaming Live Sports: Where Opportunity Meets Complexity – reveals a plethora of information about how US sports fans view content, and the pros and...

Demand response programs improving, but customers remain wary: report

Limited customer awareness remains a significant barrier to participation in residential demand response programs, Parks Associates and Resideo Grid Services said in a report released last month. ...

New Study Reveals the Good, Bad, and Glitchy of Sports Streaming in 2025

According to a new report from wireless video innovator InterDigital, Inc. and research firm Parks Associates, more than half of sports viewers hit frustrating roadblocks like buffering, lag, and poor...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive